Website tools / Compare
Carrd vs Instapage
Both do 1 of the same website tools task. Below is what each says about its own limits and pricing, and how each ranks on signals we can measure or quote.
Disclosure: agathox makes some of the tools listed here. They are labelled and scored by the same method as every other tool.
A
Carrd
A free platform for building simple, fully responsive one-page sites for pretty much anything.
Signals score: 4.1 / 5 · not a hands-on test
Visit carrd.comB
Instapage
Build high-converting landing pages with the best landing page creator and software. Drag-and-drop builder, 250+ templates, AI content, A/B testing, and personalization tools.
Signals score: 3.9 / 5 · not a hands-on test
Visit instapage.comPricing, limits and privacy
- Free tier
- A: The Pro page offers a free Carrd account and implies free accounts can publish up to three sites. A 7-day Pro trial is available without a credit card. Other free limits are not listed.
- B: No permanent free plan listed. 14-day free trial for Create and Optimize (up to 2,500 unique monthly visitors); Convert has no trial, only a demo.
- Paid plan
- A: Billed yearly. Pro Lite $9 (3 sites), Pro Standard $19 (10 sites), Pro Plus $49 (25 sites), with larger site-count tiers up to $999 for 1000 sites. Custom domains and forms start at Pro Standard.
- B: Create: $99/month monthly or $79/month annual (15,000 unique monthly visitors). Optimize: $199/month monthly or $159/month annual (30,000 standard, 50,000 expanded). Convert: custom, annual contracts only. Annual saves up to 20%.
- Signup
- A: A Carrd account is needed to upgrade to a paid plan; free account sign-up is offered.
- B: Yes, the plans page says signup requires email confirmation and a credit card.
- Watermark
- A: Free sites show 'Made with Carrd' branding according to the page; all paid plans remove it.
- B: Not stated.
- Where files go
- A: Carrd processes personal information in the United States, using hosting, cloud and other service providers. The privacy policy states no retention periods; you can request deletion of data no longer needed.
- B: Privacy notice (on legal.instapage.com, reached by redirect from the privacy-policy URL) says personal information is transferred to the US, affiliates and subprocessors. Landing page and lead data handling not stated separately. No fixed retention period; kept as long as necessary.
From each tool's own pages, checked 2026-11-01. Prices and limits change; check the tool before you rely on them. Sources are listed on each tool's page.
Compare on a task
Neither tool has been hands-on tested on these tasks yet, and we do not guess. Open a task to see both ranked with every other tool.
- Only Carrd: Website builder, Link in bio
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