SEO & marketing tools / Compare
AWeber vs Buttondown
Both do 1 of the same SEO & marketing tools task. Below is what each says about its own limits and pricing, and how each ranks on signals we can measure or quote.
Disclosure: agathox makes some of the tools listed here. They are labelled and scored by the same method as every other tool.
A
AWeber
Looking for free email marketing software? Get started with AWeber for free today. Powerfully-simple email marketing.
Signals score: 4.0 / 5 · not a hands-on test
Visit www.aweber.comB
Buttondown
Buttondown is the last email platform you'll migrate to. We're focused on your success, not on bleeding you dry.
Signals score: 4.0 / 5 · not a hands-on test
Visit buttondown.comPricing, limits and privacy
- Free tier
- A: The free plan supports up to 500 subscribers and 3,000 emails per month, including one landing page and one automation, with no time limit. The page says: “AWeber's free plan covers up to 500 subscribers and 3,000 emails a month, with one landing page and one automation. There's no time limit and no credit card.”
- B: Free for the first 100 subscribers. Free tier includes a rich text or markdown editor, sending from a custom domain and hosted newsletter archives.
- Paid plan
- A: Paid plans start at $15 per month for the Lite plan and $30 per month for the Plus plan, with prices increasing based on subscriber count. The page says: “Paid plans start at $15/month for Lite and $30/month for Plus. The price rises with your subscriber count.”
- B: Page lists no base price beyond the free tier; it says Buttondown charges for active subscribers. Add-ons billed monthly: $9/month, $29/month and $79/month tiers (the $79 tier adds whitelabeling and teams). 501(c)(3) non-profits get 50% off.
- Signup
- A: A signup is required to use AWeber. The page says: “Continue with Google OR . First Name . . Last Name . . Email Address . . . . . Get started for free →.”
- B: The page links to sign-up and login pages but does not explicitly say an account is required.
- Watermark
- A: Free plan sends include AWeber branding, which is removed on paid plans. The page says: “Free sends carry AWeber branding. Paid plans start at $15 a month and remove it.”
- B: Not stated.
- Where files go
- A: Not stated.
- B: Privacy policy does not say where data is stored or processed; payment data is stored by Stripe. Personal information is kept as needed for the stated purposes, no longer than the account lasts, with some data retained after termination to prevent fraud.
From each tool's own pages, checked 2026-11-04 (AWeber) and 2026-11-01 (Buttondown). Prices and limits change; check the tool before you rely on them. Sources are listed on each tool's page.
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Neither tool has been hands-on tested on these tasks yet, and we do not guess. Open a task to see both ranked with every other tool.
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