SEO & marketing tools / Compare
Morningscore vs Semrush
Both do 2 of the same SEO & marketing tools tasks. Below is what each says about its own limits and pricing, and how each ranks on signals we can measure or quote.
Disclosure: agathox makes some of the tools listed here. They are labelled and scored by the same method as every other tool.
A
Morningscore
Grow on Google and ChatGPT: Use our SEO & GEO tool, get 1:1 help, or let us run your growth. 4,000+ customers. 14-day free trial.
Signals score: 4.0 / 5 · not a hands-on test
Visit morningscore.ioB
Semrush
Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.
Signals score: 4.1 / 5 · not a hands-on test
Visit www.semrush.comPricing, limits and privacy
- Free tier
- A: 14-day free trial, no credit card required. Trial limits are not stated. No permanent free plan is stated.
- B: A free plan at $0 per month, no credit card required. Limits: 1 demo project and 10 reports per day across its tools. A 7-day free trial of paid plans is also offered.
- Paid plan
- A: Shown in $ (monthly): Lite $69, Business $99, Pro $159, Premium $299. Keywords per plan: 100, 500, 2,000, 5,000. Yearly billing gives 2 months free; yearly prices not stated.
- B: Billed annually, per month: SEO $117.33, Starter $165.17, Pro+ $248.17. Monthly billing is $139, $199 and $299. Advanced and Enterprise are custom priced. Prices shown in US dollars; the page does not say if they vary by country.
- Signup
- A: Trial starts by entering a website in a signup modal; whether an account is needed is not explicitly stated.
- B: Not stated. The free plan button links to a signup page.
- Watermark
- A: Not stated.
- B: Not stated.
- Where files go
- A: Privacy page says information you provide is stored on its secure servers; server location and retention periods are not stated. Website or keyword data is not mentioned by name.
- B: Semrush is US-based. Data may be transferred to the US, other countries and US service providers. Personal data is kept as long as reasonably necessary, then anonymized or deleted. No specific retention periods are given.
From each tool's own pages, checked 2026-11-01. Prices and limits change; check the tool before you rely on them. Sources are listed on each tool's page.
Compare on a task
Neither tool has been hands-on tested on these tasks yet, and we do not guess. Open a task to see both ranked with every other tool.
- Only Semrush: Site audit
More
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