SEO & marketing tools / Compare
Ranktracker vs Semrush
Both do 2 of the same SEO & marketing tools tasks. Below is what each says about its own limits and pricing, and how each ranks on signals we can measure or quote.
Disclosure: agathox makes some of the tools listed here. They are labelled and scored by the same method as every other tool.
A
Ranktracker
Ranktracker the all-in-one platform for effective SEO. ⚡ Find keywords, track website ranking, analyze SERPs and audit your website using world-class data. ⚡
Signals score: 3.8 / 5 · not a hands-on test
Visit www.ranktracker.comB
Semrush
Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.
Signals score: 4.1 / 5 · not a hands-on test
Visit www.semrush.comPricing, limits and privacy
- Free tier
- A: No permanent free tier is described. A 7-day free trial is offered, with no payment details needed to start. Trial limits are not stated.
- B: A free plan at $0 per month, no credit card required. Limits: 1 demo project and 10 reports per day across its tools. A 7-day free trial of paid plans is also offered.
- Paid plan
- A: Monthly: Launch $39, Growth $89, Scale $149, Authority $299. With annual billing, per month: $31.20, $71.20, $119.20, $239.20. Any currency can be chosen at payment. Taxes may apply by country.
- B: Billed annually, per month: SEO $117.33, Starter $165.17, Pro+ $248.17. Monthly billing is $139, $199 and $299. Advanced and Enterprise are custom priced. Prices shown in US dollars; the page does not say if they vary by country.
- Signup
- A: Not stated. The page refers to buying plans from within your account.
- B: Not stated. The free plan button links to a signup page.
- Watermark
- A: Not stated.
- B: Not stated.
- Where files go
- A: The privacy policy does not say where data is stored. Google user data and tokens are stored encrypted and deleted when you disconnect, delete your account or revoke access, except limited records kept for legal reasons. No general retention period is given.
- B: Semrush is US-based. Data may be transferred to the US, other countries and US service providers. Personal data is kept as long as reasonably necessary, then anonymized or deleted. No specific retention periods are given.
From each tool's own pages, checked 2026-11-01. Prices and limits change; check the tool before you rely on them. Sources are listed on each tool's page.
Compare on a task
Neither tool has been hands-on tested on these tasks yet, and we do not guess. Open a task to see both ranked with every other tool.
- Only Ranktracker: Backlink checker
- Only Semrush: Site audit
More
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